MI Solutions are business software specialists, particularly Xero accounting software specialists, offering software consultancy, training, support and maintenance.
MI Solutions came to us to help boost their social media presence and generate leads. When they joined us on one of our social media maintenance plans they had a limited social media presence. We set up new social media accounts as well as creating new graphics highlighting their preferred CTA (call-to-action). We also continuously perform hashtag research, looking at competitors and the hashtags they use, as well as researching new hashtags to use. We are building an authentic audience on each platform by engaging with our community regularly. We also regularly run Google Ad campaigns and social media campaigns for MI Solutions. The social media ad campaigns aim to drive traffic to the website, as well as creating brand awareness and building a brand community, whereas the Google Ads involves keyword research and competitor analysis, and aims to drive traffic to the website and generate leads. We also provide analytic reports every 3 months so the client can see our progress.